Weird Ideas That Work by Robert I. Sutton · Audiobook preview
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Weird Ideas That Work
Authored by Robert I. Sutton
Narrated by Gareth Prosser
#robertisutton #weirdideasthatwork
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BOOK DESCRIPTION
A breakthrough in management thinking, ‘weird ideas’ can help every organization achieve a balance between sustaining performance and fostering new ideas. To succeed, you need to be both conventional and weird. • Hire misfits • Pursue the impractical • Find happy people and encourage them to fight • Reward failure but punish inaction • Forget your own successes These and other counterintuitive strategies will unlock ideas you never knew you had.
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ABOUT THE AUTHOR
Robert Sutton is Professor of Management Science and Engineering and Professor of Organizational Behavior (by courtesy) at Stanford. He co-founded the Stanford Technology Ventures Program (STVP) and the Hasso Plattner Institute of Design (which everyone calls 'the d school'). Sutton received his Ph.D. in Organizational Psychology from The University of Michigan and has served on the Stanford faculty since 1983. He is a Senior Scientist at Gallup and academic director of two executive education programs: Customer-Focused Innovation and the Stanford Innovation and Entrepreneurship Certificate. He has served as professor at the Haas Business School, a Fellow at the Center for Advanced Study in the Behavioral Sciences, a Fellow at IDEO, an advisor to McKinsey & Company, and faculty at the World Economic Forum at Davos. His books include Weird Ideas That Work, The Knowing-Doing Gap (with Jeffrey Pfeffer) and Hard Facts, Dangerous Half-Truths, and Total Nonsense (with Jeffrey Pfeffer), which…
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AUDIOBOOK DETAILS
Purchase on Google Play Books ►► https://g.co/booksYT/AQAAAEDsXX4dgM
Language: English
Publisher: Bolinda
Published on: August 1, 2020
ISBN: 9780655681649
Duration: 8 hr, 48 min
Genres: Juvenile Nonfiction / Business & Economics
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