Evergreen videos are videos created for your audience's search intent that don't go out of style quickly. Evergreen videos are usually how to videos, product reviews, comparisons, list videos or frequently answered questions for your industry. If well made, evergreen videos rank in Youtube and Google search and generate long term, free traffic to your business.
Evergreen videos fall into an organic marketing strategy. They work by targeting what your customers are searching for. Businesses can use them to get new customers by establishing themselves as an authority in the industry. When creating evergreen content you want to avoid being salesy and focus just on providing value to your audience.
In this video we show you our guide to making evergreen videos. We’ll go over some examples of evergreen content from businesses and share our tips for growing your business on YouTube.
0:00 - What Is An Evergreen Video?
0:25 - Key Characteristics of Evergreen Video
1:11 - Ideas For Evergreen Videos
2:04 - Examples of Evergreen Videos
3:31 - Tips For Posting
Read more about this on our website. https://www.capturevideoandmarketing....
Capture is an organic video marketing agency. We specialize in YouTube for businesses. That means we create the kind of videos people actually want to watch on YouTube. Helpful how-to videos, informational evergreen content, and memorable lifestyle videos. We’ll help your business build authority and dominate the YouTube algorithm.
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