A New Advertising Model
Ad buying hasn't really changed in the last 50-60 years. Could user watch time and other video player metadata help bring in a brand new advertising model? Jace Sparks from The QYOU outlines what the next era of ad buying could look like in tomorrow's digital age.
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Video is a superpower and the individuals and brands that know how to use it are going to dominate their industries over the next decade. In the Faster Together Podcast, LumaForge CEO Josh Minney sits down with the creatives, storytellers, and visionaries that are leveraging video in new ways and building the video-first teams of tomorrow.
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