Full series - Branding, Packaging and Website design
Hi Creatives! So many of you have loved the chapters in this series, but most have only seen one or two chapters. So I wanted to release the full series as one video so you can binge and get the full brand experience at once!
Chapters
00:00 - Intro
00:30 - Brief
01:54 - Brand research
02:48 - Mood board
04:36 - Sketching logo ideas
06:08 - Wordmark in Adobe Illustrator
06:26 - Customising type
08:28 - Logo icon
10:12 - Colours
11:20 - Visual language
12:18 - Packaging dielines
15:24 - Packaging layout
18:04 - Packaging illustration
19:40 - Assembling the packaging design
20:38 - Exporting for print
22:30 - Printing and assembling at the office
23:23 - Baking for the shoot
24:08 - Product photography and editing
26:23 - Website design intro
28:03 - User journey
29:55 - Sustainability tips
30:45 - Wireframes
33:07 - Client check in
33:45 - Designing the website
37:02 - Testing the website
38:19 - Brand guide introduction
41:01 - Company background
42:07 - Tone and messaging
42:35 - Individual assets
44:03 - Real world application
44:49 - Bonus tips
Have a look at the prototype
https://xd.adobe.com/view/13aa0ba7-ec...
Other links I mention
Skillshare course: https://skl.sh/3OA0T1T
WebAim contrast checker: https://webaim.org/resources/contrast...
Organise your brand projects with a Milanote template
https://blog.getkayla.com/shop
More tips on Instagram
/ getkaylaapp
#brandidentity #websitedesign #packagingdesign
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