SAP Customer Data Platform and SAP Emarsys Customer Engagement Integration Deep Dive

Published: 16 July 2024
on channel: SAP Product Help and Training
229
3

"Alex Le Pape and Dominik Hajda, both Product Managers at SAP, provide a deep dive into integration of SAP Customer Data Platform and SAP Emarsys Customer Engagement. Watch this product inspiration video to learn about the technical connectivity and prepackage integration setup of SAP CDP and SAP Emarsys as well as latest innovations which come along with it.

The key highlights shared in this video are:
00:00 - Introduction
01:03 - Why SAP CDP and Emarsys?
01:55 - Which Integration Scenarios Are Supported?
02:53 - How Can Customer Benefits From These Integrations?
03:45 - Demo: SAP CDP and Emarsys Integration Setup
05:12 - Demo: Schema Update and Emarsys Synchronization
06:36 - Demo: Customer Activity Types
07:48 - Demo: Direct Data Access based on HANA Cloud
09:50 - Demo: Relational Data Segments
14:37 - Summary: Intelligent CX from SAP

ü Get ready and experience Intelligent CX from SAP: https://sap.to/6053dgRdv
üLearn about SAP Customer Data Platform: https://sap.to/6054dgRda
ü Check out our community for SAP Customer Data Solutions: https://sap.to/6055dgRdx
üGet further information on SAP Emarsys: https://sap.to/6056dgRdI
üCheck out our community for SAP Emarsys: https://sap.to/6057dgRdL"


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