Shorts Strategy for 2024
In 2024, we predict a rise of AI driven shorts. AI scripts with AI graphics sharing information in a fast pace capacity.
Honestly, we don't love this. YouTube is supposed to be a creative outlet. And although AI can be a great tool to help spark ideas in your brain, we don't think having AI completely generate a short is a good idea. It removes any sense of human connection. And as humans, we can tell.
The shorts that go the furtherest are always the ones that evoke an emotion in the viewer. If you can make someone laugh, or cry, or laugh so hard that they cry, your short is going to do well. As humans, we crave connection. If you can create a short that connect in a way that evokes a response, it is going to absolutely get the most views, shares, comments, etc. AND they will lead to viewers craving more and checking out the rest of your content as well.
What if you tried to make your viewer feel something in every single short you produced? THIS is a great goal to have in your shorts strategy and will definitely prove to be affective.
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