The Very Idea (1929) – A Bizarre Pre-Code Comedy About Eugenics and Parenthood

Published: 07 June 2025
on channel: Vintage Features
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The Very Idea (1929) is a strange and rare Pre-Code comedy directed by Frank Craven and Richard Rosson, based on a controversial play by William LeBaron. The film centers around a wealthy couple who, unable to conceive, decide to experiment with eugenics by hiring a "perfect" couple to have a baby for them.

Blending awkward humor with outdated science and social attitudes, this early sound film is more of a curiosity than a classic—but it offers a fascinating glimpse into the values and taboos of its time. One of the oddest comedies to come out of the early talkie era.

🎬 Directed by: Frank Craven & Richard Rosson
🌟 Starring: Sally Blane, Hugh Trevor, Allen Kearns
🎞️ Genre: Comedy / Early Sound Film / Social Satire
🗓️ Notable for: Pre-Code themes, eugenics plotline, awkward early sound delivery

A weird little piece of film history—awkward, dated, and unforgettable.

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