How To Revolutionize Your Digital PR Strategy with AI for Maximum ROI | Webinar
Key takeaways:
💬 Learn prompts that will help you identify content gaps in a journalist’s archives that could fuel your brand coverage.
💬 Master PR strategies that put your brand at the front of breaking and cyclical news cycles.
💬 Discover how to utilize AI to improve your subject line writing and increase your open rates.
💬 Find emerging AI technology that scales highly targeted media lists and personalized pitches in minutes.
💬 Unlock the potential of AI in transforming your Digital PR offering into a more effective and efficient powerhouse.
⭐️ Speaker: Kelsey Libert, Co-Founder at Fractl
The webinar presentation is available here:
https://deck-slides.pulse.is/pr-strat...
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00:00:00 About the speaker and topic
00:04:18 Do high authority links still matter?
00:07:14 How to put your brand at the front of breaking and cyclical news cycles
00:08:43 Data journalism campaigns
00:16:12 Fractl’s most reliable data sources & methodologies
00:18:14 Reactive PR
00:31:58 Proactive PR
00:39:27 Interactive tools
00:40:38 Resource link building campaigns
00:44:50 How to monitor news cycles to identify trending or upcoming newsworthy topics
00:49:43 How to unlock ai superpowers to transform the ROI of your PR team
00:55:49 10 PR use cases for GPT
01:05:27 Questions
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