NSE CBS |BSIM 2023|Panel Discussion |Consumer Emotions & Decision Making
IIMA NSE Centre for Behavioral Science organised its 3rd Behavioral Science in Management Conference (BSIM) 2023.
As part of the conference, a panel discussion was held titled Consumer Emotions & Decision Making: Implications for Customer Centricity in India on April 5, 2023.
Moderator:
Prof. Arvind Sahay, Chair, NSE Centre for Behavioral Science (CBS) & Professor, Marketing & International Business, IIM Ahmedabad
Panellists:
Prof. Krishna Prasad Miyapuram, Associate Professor, IIT-Gandhinagar
Mr Adrian Terron, Head, Corporate Brand & Marketing Strategy, Tata Sons
Mr S.Subramanyeswar, Group Chief Executive Officer, MullenLowe Lintas Group, India
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