Social Listening Tutorial: How to get started in 3 steps
Find out how to start monitoring social media for your business (FOR FREE) especially if you've never done it before, but you want to know what your customers and competitors are saying (about you 😳). PLUS, our Social Engagement Strategist Nick shows you 3 of his advanced tactics and his #1 piece of advice for dealing with a 🚨social media crisis 🚒🚨
OK I'LL TRY IT: Implement Nick's 3-step method with a free 60-day Hootsuite Pro trial (or just sign up for the free plan, we won't tell): http://ow.ly/ECLn50HiAKX
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📚CHAPTERS 📚
0:00 introduction
0:51 What is social listening? aka social media monitoring
2:10 Step 1: Listen for your brand keywords
2:45 Step 2: Listen for competitive intelligence
3:03 Step 3: Listen to industry keywords
3:21 BONUS TIP: Boolean search operators
3:35 ~~~special offer~
3:59 Advanced Tip 1: Track sentiment
4:26 Advanced Tip 2: Watch for spikes
4:44 Advanced Tip 3: Share your insights
5:41 How to handle a social media crisis
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OR read our list of the 8 best social listening tools: http://ow.ly/FZiW50HiANs
PS: How to use Boolean search operators (it'll help we promise): • How to Build Search Queries in Hootsu...
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