The Customer Journey & the Marketing Funnel | Google Digital Marketing & E-commerce Certificate
If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach.
00:00 Welcome
01:14 How digital marketing and e-commerce create value
09:33 The marketing funnel
14:50 The top of the funnel: Awareness and consideration
19:22 Measuring success at the top of the funnel
24:20 The bottom of the funnel: Conversion and loyalty
The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.
Take the Certificate HERE: https://goo.gle/47SIQvp
Subscribe HERE: https://bit.ly/SubscribeGCC
#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce
Why earn a Google Career Certificate?
► No experience necessary: Learn job-ready skills, with no college degree required.
► Learn at your own pace: Complete the 100% online courses on your own terms.
► Stand out to employers: Make your resume competitive with a credential from Google.
► A path to in-demand jobs: Connect with top employers who are currently hiring.
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