37signals works in 6-week cycles, which begin with a Kickoff and wrap up with a Heartbeat. In this week’s REWORK podcast, co-founders Jason Fried and David Heinemeier Hansson break down the purpose and benefits of the Kickoff and Heartbeat documents and share tips for implementing this process across an organization.
Key Takeaways
00:40 - When 37signals started using Kickoffs and Heartbeats
02:13 - Details of the Kickoff write-up process
07:34 - How much input Jason and David have in the Kickoff
13:43 - What Kickoffs & Heartbeats look like for departments with ongoing work
17:37 - The Heartbeats as an opportunity to highlight and celebrate the work of individual employees and team
22:50 - The benefits of writing up work summaries for institutional history
Links & Resources
Shape Up – https://basecamp.com/books/shapeup
Books by 37signals - https://37signals.com/books
Sign up for a 30-day free trial at Basecamp.com
Once. com – https://once.com/
Campfire – https://once.com/campfire
HEY – https://www.hey.com/
The REWORK podcast – https://37signals.com/podcast/
Let's be social!
Twitter: https://x.com/37signals
Tiktok: / 37signalshq
Instagram: / 37signalshq
Newsletter: https://www.basecamp.com/newsletter
Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X.
If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode.
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