Rebranding a product package saved the company
David Simnick, co-founder of Soapbox, had a product that was failing. Watch his story about a customer interaction inspiring a rebrand that saved his business. Explore more lessons on branding: https://www.linkedin.com/learning/bra...
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0:00 - Introduction
0:21 - Where’s the hygiene?
2:05 - An eye-opening Target trip
5:01 - Conclusion
6:37 - Credits
#branding
#careerstory
#linkedin
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