The 2024 Mazda CX-90 Delivers A Luxury SUV For $52,000 | Cars & Bikes | Forbes

Published: 08 September 2024
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Built atop the brand's groundbreaking large platform, this three-row crossover stands as the flagship symbolizing the brand's bold ambitions. Distinctively larger, broader, and bearing a fierce stance, the CX-90 is an embodiment of a high-performance machine touched with an aura of premium sophistication. But what truly sets the CX-90 apart from its contemporaries is the advent of its electrified powertrain and sporty driving dynamics, providing the option between a pulsating inline 6 turbo and a plug-in hybrid – both engineered to offer a remarkable balance between swift performance and fuel efficiency. Jeff Guyton, the guiding force behind Mazda North American Operations, succinctly encapsulates the brand's vision, "With the CX-90, we've redefined the boundaries of design and performance in its segment, staying true to our commitment of enriching our customers' lives." With seating provisions for eight, the CX-90 promises to be comfortable and practical while not lacking fun from the driver's seat.

The core of the CX-90 lies in its performance metrics. An all-new platform, embedded with Mazda’s Kinematic Posture Control previously seen in the MX-5 Miata, promises an unparalleled driving experience, curtailing body lift and optimizing grip. Its meticulous engineering accentuates rigidity and balance, bolstering the driver's confidence across varied terrains. But it's the e-Skyactiv G 3.3L Inline 6 Turbo engine that becomes the beating heart, delivering a respectable 280 horsepower and 332 lb-ft of torque. However, if you opt for the Turbo S and above models, that output is increased to a substantial 340 horsepower and 369 lb-ft of torque. Having only driven the “base” turbo model so far, I can say it offers excellent off the line acceleration thanks to all of the torque being available at a very low RPM range. The power comes on very smooth and linear as well, making the driving experience very smooth; that’s also thanks to the 8-speed automatic, a newer addition for Mazda.

The interior of the 2024 Mazda CX-90 is a testament to meticulous craftsmanship and design ingenuity. Stepping inside, occupants are welcomed by an ambiance that exudes modernity and openness, with the cabin's spacious design evoking a sense of airiness. Every element, from the dash to the door panels, has been constructed with a precision that speaks volumes about Mazda's commitment to quality. The materials used are not just high-grade but are assembled with such finesse that the CX-90 easily surpasses expectations for its class. Particularly noteworthy are the Nappa leather seats in the Premium Plus model; enveloping passengers in plush comfort that is both tactilely pleasing and aesthetically sumptuous. In every stitch and contour, the CX-90's interior showcases a blend of style and quality that is undeniably superior.

In terms of interior tech, the CX-90 seamlessly blends functionality with aesthetic finesse. Dominating the cabin's interface are two separate 12.3-inch displays, radiating with ultra-rich colors and extraordinarily clear graphics that catch the eye. The center display, with its touchscreen capabilities, ensures effortless compatibility with Apple CarPlay or Android Auto, enhancing connectivity and infotainment experiences. What truly sets these screens apart, however, is their intuitive simplicity; Mazda has masterfully curated a system devoid of unnecessary clutter, emphasizing a clean and user-friendly layout. The fully digital TFT LCD instrument panel complements the center screen, offering drivers a lucid, unobtrusive view of essential metrics. Both these displays not only serve their primary functions with ease but also elevate the cabin's ambiance.

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