How to Use the Rule of 3 (to improve your communication skills)
The rule of 3 is very simple. Any time you use a triad of information in your communication you are using the rule of 3. A lot of the time we do it unconsciously but there is a long history of using the rule of three to structure arguments, stories and speeches.
There is something about triads that connects with us on a psychological level and supports effective communication. The rule of 3 certainly encourages clarity, brevity, and memorability.
Neuroscience research has shown that we can generally only remember 3-5 pieces of information. The more complex the information the harder it is to recall all the elements, so it is no surprise that psychologically we fixate on threes.
This video looks at three simple structures that use this rule of 3.
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