Soh Wan Wei - CEO & Founder, IKIGUIDE Metaverse Collective
"To win over consumers in the metaverse, global brands will have to create better fan experiences by telling stories together. This means co-creating heartfelt experiences with their consumers, and sharing the ownership of the brand in a meaningful manner." - Soh Wan Wei, CEO & Founder, IKIGUIDE Metaverse Collective.
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