TIME and Scale AI

Published: 05 March 2025
on channel: Scale AI
570
12

TIME is disrupting the media industry with Generative AI experiences like TIME AI for TIME’s Person of the Year. Learn how Scale AI delivered this impactful and trustworthy GenAI experience in just two months.

Scale built this dynamic, interactive, and multimodal solution with our forward deployed solutions teams using Scale GenAI Platform (SGP). The solution includes:
🎤 Text and audio summaries make it easier to consume the articles, while voice input and conversational chat add depth to the experience.
📝 The articles were translated into seven languages: English, Spanish, French, German, Chinese, Russian, and Ukrainian. The conversational chat experience is contextually aware of the Person of the Year articles and other related articles from TIME’s archives.
Scale integrated fine-tuned models from its partner OpenAI to provide the chat, summarization, and translation capabilities, and ElevenLabs for audio functionality. Scale fine-tuned these models on TIME’s vast archives of proprietary articles.

Read the case study at https://scale.com/customers/time

Learn more about GenAI Solutions at https://scale.com/enterprise/generati...


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