Digital Marketing Terms Every Beginner Should Know
Digital Marketing Terms Every Beginner Should Know #viralvideo #shorts #digitalmarketing
Lead Generation - Lead generation means attracting a targeted audience and converting them into customers.
Impression - Number of times an ad or a piece of content is shown to the user(regardless of clicks).
PPC - (Pay Per Click ) system of advertisement where some amount is charged from the advertiser every time someone clicks on the ad.
Conversion - Action taken by the user which provides benefit to the company
Conversion Rate - Percentage of people who take action like purchasing compared to people who visit
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