How much to charge for a Sponsored Instagram Post? (the secret formula 🤫)
Let's break down Instagram Sponsorships: Here's the formula for how much to charge brands for an Instagram Post. Yes, we'll actually calculate your rates for photos, reels, and stories!
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TIMESTAMPS:
00:00 - 01:06 - Intro
01:07 - 01:30 - Standard #1: GET PAID!
01:31 - 04:23 - The Magic Formula 🧮
04:24 - 05:40 - In-Feed Post Formula
05:41 - 08:32 - Calculate Your Average Impact Level
08:33 - 10:23 - Sample in Getting Your Average Impact Level
10:24 - 10:44 - Base Rate Computation
10:45 - 12:17 - Base Rate for Stories and Reels
12:18 - 14:45 - The BSP Model™
14:46 - 15:19 - Understanding Contract Terms
15:20 - 15:52 - Deliverables
15:53 - 17:03 - Usage Rights
17:04 - 18:47 - Paid Usage Rights & Full Usage
18:48 - 19:40 - Perpetual Usage 🚩🚩🚩
19:41 - 22:46 - Exclusivity
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