Maximize Engagement with AI-Segmented Audiences in ActiveCampaign

Published: 09 October 2024
on channel: ActiveCampaign
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As a marketer, targeting the right audience can be a challenge, but ActiveCampaign’s AI-suggested segments make it easy. This feature leverages artificial intelligence to analyze user behavior, activity, and industry data to recommend the most relevant audience segments for your campaigns. With these insights, you can boost engagement, increase conversions, and re-engage inactive customers.

In this video, we’ll walk you through how to use AI-suggested segments in ActiveCampaign to nurture new subscribers, win back lost customers, and strengthen loyalty with VIP clients. Whether you’re running an e-commerce business or any other venture, this powerful tool will save you time and improve your targeting. Learn how to easily edit segments to fit your specific needs and grow your business with smarter marketing automation. Let’s dive in!

Watch now to explore:
How AI-suggested segments work
Targeting new, engaged, and inactive customers
Setting up personalized automations for customer retention

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00:00 Introduction to AI-Suggested Segments
00:20 Simplifying Targeting with AI in ActiveCampaign
00:50 Key AI-Segments: Welcome, Win Back, and VIP Customers
02:00 Customizing AI-Segments for Your Business
02:40 Benefits of AI-Driven Audience Targeting


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