For stakeholders, the value of your research lies in the numbers—conversions, returning customers, a cheaper development process… If you want stakeholders to support UX research, highlight how your research findings help their business goals.
To learn new tips and statistics that can help you secure stakeholders’ buy-in, check out our article "How to Deal with Stakeholders' Resistance to Research": https://blog.uxtweak.com/how-to-deal-...
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