3 Habits of Successful Photography Business Owners: Rich vs. Poor Photographers

Published: 22 December 2022
on channel: Joy of Marketing
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Have you ever wondered what the difference is between photographers who seem to have it all, and photographers who continue to struggle?

In this video, we'll compare and contrast the habits of “rich” photographers and “poor” photographers so you can build your business in a way that supports your dreams.

Whether you're just starting out or you’ve been in the industry for years, this is a fresh look at how to be successful as a photographer.

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ABOUT ME:

Hi, I’m Sarah. I don’t just teach the boutique business model, I still actively use it every single day in my own photography business!

This stuff isn’t fluff or outdated theory. It's real life. 24 years, a New York Times bestselling book, and thousands of clients later, you could say I know my way around a photography studio (a 12,000 square foot studio with its own volleyball court, in fact!)

I'm in a cornfield in Central Illinois. If I can do it, you can, too!

After working as a marketing director at a top regional ad agency, and in marketing at Coca-Cola Enterprises, I decided something had to give if I wanted to spend more time with my young family. I opened my first photography studio 2 weeks before 9-11, as the economy fell apart, with 3 kids under 3 years old (busy mamas, I see you). I quickly discovered that my newfound photography business was eating up all my time and mental energy (sound familiar?) I was on the verge of burnout, unsure how to make a real profit using a broken business model where I was giving it all away

It wasn’t until I married my skill for marketing with my knack for photography that everything changed.

By turning my work into heirloom-quality wall art my clients cherished forever.

I got my life back and showed up to work each day as the best version of myself. And guess what? My dream clients and family both benefited.

Now I serve hundreds of my own clients and teach students like you how to market your business and get dreamboat clients who happily invest thousands for your custom artwork (wall art, books, albums, etc).

If I can do it from my studio in the middle of a cornfield in Central Illinois, you can do it anywhere.

And the best part is, you don’t even need a studio.

Whether you’re looking to take your photography business full-time or simply make good money on a very part-time basis so you can contribute to your family financially and be your best self, we’ve got something for you.


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