How to Identify Email & SMS Bot Clicks in Klaviyo

Published: 05 September 2024
on channel: Flowium - eCommerce Email Marketing
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How to Identify Email & SMS Bot Clicks in Klaviyo

In this video, we explore Klaviyo's latest feature that helps uncover the mystery behind bot clicks in emails and SMS. Bot clicks can skew your marketing strategy by making profiles appear more engaged than they truly are.

Our Klaviyo expert, Bobi, walks you through the importance of distinguishing between human and bot clicks and explains how it impacts your email campaign metrics.

Join us as we demonstrate how to track bot clicks and gain a complete understanding of this new Klaviyo feature.

💎 Understanding bot clicks: https://help.klaviyo.com/hc/en-us/art...

💎 Free Email Marketing Audit: https://flowium.co/3ZBmRF6

0:00 - Intro
0:48 - New Klaviyo feature
1:16 - What are bot clicks?
2:03 - How to check it in Klaviyo
3:55 - How to create a segment with bot clicks

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#emailmarketing #emaildeliverability #klaviyo #klaviyotutorial #bots #emailbots #botclick #flowium


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