The MOST IMPORTANT Question in Marketing (Not What You Think)
This is a case study from a client I worked on that highlights what a difference it can make in your marketing when you focus on what your customers really need instead of what you assume they need. It really can make all the difference in the world.
00:00 - Not Just a Redesign
00:41 - The Real Problem
01:04 - Digging Deeper
01:21 - Revealing the Backstory
02:15 - Tapping Into Psychology
02:56 - A New Vision
03:28 - The Most Important Question
And, just for the sake of SEO keywords, this video is about marketing, marketing strategy, branding, brand strategy, brand identity, customer experience, graphic design, small business, entrepreneurship, entrepreneurs, and business.
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