Why is Pop Psychology in Vogue? | Sam Gosling | Big Think

Published: 23 April 2012
on channel: Big Think
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Why is Pop Psychology in Vogue?
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Sam Gosling says that even if it is frowned on by the academy, psychology needs to be communicated to the broader public.
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Sam Gosling:

Sam Gosling, Ph.D., is an associate professor of psychology at the University of Texas at Austin. His work has been widely covered in the media, including The New York Times, Psychology Today, NPR, and "Good Morning America," and his research is featured in Malcolm Gladwell's "Blink." Gosling is the recipient of the American Psychological Association's Distinguished Scientific Award for Early Career Contribution. His first book, Snoop, was a New Scientist Editor's Pick for top books of 2008. His most recent research has focused on how animal psychology can inform theories of human personality and social psychology.
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TRANSCRIPT:

Sam Gosling: I don’t know. I mean, I think it should have been a good time to be a pop psychologist for so long, because there’s some amazing finds. I teach Introductory Psychology, and I get a chance to talk about all this fun stuff. I mean, it’s a great course to teach.

And I don’t know why we have been so ineffective at communicating it. But now, there are many people who are stepping up and communicating. It might partially be due to the way it’s been looked at from within academia. You know- and frowned upon as selling out and not serious, and so on, but I genuinely believe that an important part of what we do is communicating, not just to the people next-door to us. It’s communicating it to a broader public, too.



Recorded on: June 13, 2008.


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