LinkedIn B2B Ad Campaign Trends & Tips 2025 with AJ Wilcox
If you’re planning your 2025 LinkedIn Ad strategy, this is where you want to start. Michelle J Raymond sits down with the LinkedIn Ads expert, AJ Wilcox, to give you the inside scoop on what's working to reduce your CPC and increase leads.
Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. https://i.mtr.cool/NEDXVZ
Key moments in this episode:
00:00 Introduction to LinkedIn Ads
01:23 Challenges with Organic Reach on LinkedIn
02:28 Effective LinkedIn Ad Strategies
06:31 Common Mistakes in LinkedIn Ad Campaigns
11:22 Advanced LinkedIn Ad Techniques
15:09 New LinkedIn Ad Formats and Features
25:10 Best Practices for LinkedIn Ads in 2025
30:31 Conclusion and Upcoming Event
Connect with AJ Wilcox on LinkedIn - / wilcoxaj
ABOUT MICHELLE J RAYMOND
Michelle J Raymond is an international LinkedIn™️ B2B Growth Coach. To continue the conversation, connect with Michelle on LinkedIn™️ and let her know you are part of the community of podcast listeners.
Connect with Michelle J Raymond on LinkedIn - / michellejraymond
B2B Growth Co offers LinkedIn™️ Training for teams to build personal and business brands and a LinkedIn™️ Profile Recharge service for Founders/CEOs.
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#LinkedIn #LinkedInAds #B2BMarketing
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