The History of Mäag Audio EQs and Their AIR BAND® | Plugin Alliance
In the 1970s, Cliff Maag Sr. (Founder of Mäag Audio) could not afford an expensive API or Neve console. As a result, he got together with a friend to build his own console. Using a bright C7 microphone as a reference, Cliff found a way to add air to microphones while avoiding harshness.
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