Maximizing ROI (Using State-of-the-Art Data Science Techniques)
Return on investment (ROI) is a profitability measure that many companies use to quantify their efforts and make important business decisions. As an example, we will look at ROI related to product sales and promotions at Walmart . Using state-of-the-art data science techniques, and especially TreeNet gradient boosting, we will optimize product promotion options and maximize revenue.
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