Customer Analytics for Growth: Program Design
A distinctive highlight of Wharton Executive Education's Customer Analytics for Growth program (https://whr.tn/3K9KDSF) is engaging in discussions with expert practitioners from a range of industries who have experience with both business-to-consumer and business-to-business customer models. They will reveal their real-time challenges and best practices, sharing their experience with the three most common hurdles of analytics strategy — tools, talent, and metrics — discussing what tools to use when, how to build analytics teams, and what to track about your customers.
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