Whatnot CEO Grant LaFontaine talks Growth Marketing Success
Matt and Grant LaFontaine talk about Whatnot's incredible success and the decisions and strategies used to get there. Grant touches on Growth Marketing, Niche Marketing and blending the two together using an engineer oriented team.
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FULL AUDIO 🎧
Apple Podcasts: https://podcasts.apple.com/us/podcast...
Spotify: https://open.spotify.com/episode/05Bi...
CHAPTERS 📖
00:00 Intro
01:55 Growth Marketing at Whatnot
10:24 Directing your Engineers in Growth Marketing
13:44 Whatnot's Marketing Approach
19:53 Handling Niche Marketing
28:36 Product & Marketing Are One of the Same
34:03 Closing Thoughts
SOCIAL 🐦
Follow Grant on Twitter: / grantlafontaine
About Grant: / grantlafontaine
Check out Whatnot: www.whatnot.com/careers
Follow Matt on Twitter: / mattmochary
About Matt: https://en.wikipedia.org/wiki/Matthew...
Learn More About the Method: https://www.mocharymethod.com
Video produced by: / _rpgbx
Video edited by: / medleysmind
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