How to do an ASO Audit in 5 Simple Steps (App Store Optimization Tips)
For digital marketers, SEOs, and product managers working to secure greater visibility for app-based products, ASO audits are a must. In this session, you’ll learn how to do a 5-step App Store Optimization audit to drive more traffic (and downloads!) for your digital product.
App Store Optimization (ASO) is the process of improving product visibility in the app stores to increase conversion rates and drive more downloads. It can often be overlooked as part of a wider digital marketing plan, but it’s an essential part of driving organic growth.
Join Luis Bueno, ASO Specialist at King, and Chris Spann, Technical SEO at Deepcrawl where they'll discuss:
Why audience analysis & app features matter.
The impact of ASO creatives.
ASO metadata relevancy
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