Instagram Algorithm 2022: how it works (and what it wants!!)
Unpopular opinion: you can't "hack" the Instagram algorithm. BUT if you know the rules, you can play to win, my friend. 🦑🦑
To help, here's the latest Instagram algorithm updates, plus 8 ways to make the Instagram algorithm love your business.
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📚CHAPTERS 📚
0:00 intro
0:54 How does the Instagram algorithm work?
1:13 Why does the algorithm behave differently in different features?
1:55 Update: which ranking signals does the Instagram algorithm care about?
2:10 Ranking Signal 1: Information about the viewer
2:26 Ranking Signal 2: Information about the post
2:45 Ranking Signal 3: Information about the post's author
2:58 Ranking Signal 4: Information about the relationship between author and viewer
3:49 Mandatory hat joke
4:09 8 Ways to Please the Instagram Algorithm
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