What is Google AdSense Auto Ads - Google AdSense Auto Ads Explained

Published: 28 February 2018
on channel: Surfside PPC
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What is Google AdSense Auto Ads? Google AdSense released Auto Ads, which allows you to add one snippet of your code to your header file and Google AdSense will automatically optimize your AdSense ad placements. You can serve the best ad formats to people that will give them a great user experience and allow you to grow your revenue without dealing with placing ad codes and more.

You should be focused on growing your website and your business. Usually, that involves creating content, designing images, taking photographs, recording podcasts, recording videos, and more. It can be time-consuming and difficult to actually grow an online business like a website or a YouTube channel. That's why Google AdSense has always been a great solution for publishers. You can focus on creating content and growing your website traffic while Google helps you monetize it effectively and efficiently. On February 21, 2018, Google AdSense announced the release of Auto Ads. Google AdSense Auto Ads allows you to add one snippet of code to your head file and Google will dynamically serve ads around your website based on their machine learning.

You can easily optimize the ads you are serving when Google does everything for you. As someone who uses Google AdWords and other products that involve Google's machine learning, Auto Ads will help you increase your current revenue, help your user engagement, and help you grow any business.

You can choose between responsive text and display ads, in-feed ads, in-article ads, matched content, overlay ads, and vignette ads, which are the huge variety of Google AdSense desktop and mobile ad units. You can toggle the ad units on and off and decide to automatically add new formats. It makes your life much easier because you don't have to worry about anything.

How to Get Started:

First, sign in to your Google AdSense account. Click on the top left menu and click on My Ads and click on Auto Ads. You can get started with AdSense Auto Ads and then you have to figure out your global settings, select the ad formats for your website, and click save. Then you just have to copy the code and add it between the head tags on every page where you want them to show. Lastly, you can exclude certain URLs.


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